1017 ALYX 9SM is the brainchild of Chicago-born Matthew M. Williams. The label’s innovative designs merge luxury streetwear with high fashion, inspired by Californian and NYC skate and punk youth culture. The brand has a strong identity formed of beautiful silhouettes, considered technical fabrics alongside striking volumes and deconstructed leathers, presenting full men's and women’s collections that seek to unite technical innovation with human emotion. Williams’ appointment as Creative Director of Givenchy in 2020 manifests the powerful voice he has created for himself with 1017 Alyx 9sm.